Storytelling to Increase the Impact of a Mev

Everyone loves a good story! When told with passion and conviction, a story that comes from the heart can inspire people to challenge their beliefs, instigate change or work towards a compelling vision of the future. The storyteller increases their personal persuasiveness in the workplace by creating appropriate emotional responses in their clients or colleagues.

This program trains participants to use their natural enthusiasm and passion to influence those around them through the medium of story, metaphor or anecdote.

In the age of the ‘information superhighway’, storytelling gives those in business a chance to humanise their message and increase memorability and engagement by encouraging audience members to connect personally with the message. Personal coaching ensures congruence between the delivery style, impression and objectives.

MFW recommends Storytelling as a one-day program.

Storytelling to Increase the Impact of a Message

> > Topics Covered

  • Recognising the value and elements of a good story

  • Projecting a consistent corporate image

  • Using emotional tactics in order to influence

  • Incorporating natural enthusiasm and passion for your topic

  • Increasing audience involvement and responsiveness

  • Delivering a compelling vision or concept

  • Accessing resources to build stories

> > Outcomes for Participant

  • Build trust between you and your audience

  • Identify the individual elements of a well structured and engaging story

  • Become a compelling speaker

  • Elicit the response you need from your audience

  • Heighten the strength of your ‘call to action’

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